Business Strategy Analyst, Boston Bruins and TD Garden

Company: Delaware North
Location: Boston
Posted on: June 2, 2025

Job Description:

The opportunityThe Business Strategy and Analytics team enables our organization to leverage data in every facet of the business, from operational needs to strategic planning. Individuals on this team leverage technical proficiencies and understanding of the business and the industry to implement systems, tools, automation, and data flow processes that allow our stakeholders to achieve their goals. The team is seeking an individual to add to an ever-growing list of technical and business requirements; accordingly; this role will cross-functionally serve projects that support various internal and external stakeholders.The primary objective of the Business Analyst is to provide the means by which our stakeholders will access and act on their data. Significant objectives will include:

• Use knowledge of relational databases, data modeling, SQL, and integration development to lead MDM and ETL processes
• Under guidance from Integrations and the Director of Business Strategy and Analytics, consult with each department to support BI needs ranging from data visualizations to data collection via mobile/web forms and CRM
• Work closely with Digital Marketing, Business Intelligence, and the Salesforce Administrator to develop the data pipelines/integrations needed for multi-channel digital campaigns, CRM, and data marts designed for data analysis (data mining, predictive modeling)PayMinimum - Anticipated Maximum Base Salary: $56,800 - $76,700 / yearIn addition to base salary, we offer an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. The advertised pay range represents what we believe at the time of this job posting, that we would be willing to pay for this position. Only in special circumstances, where a candidate has education, training, or experience that far exceeds the requirements for the position, would we consider paying higher than the stated range. Information on our comprehensive benefits package can be found at .What we offerAt Delaware North, we care about our team members' personal and professional journeys. These are just some of the benefits we offer:
  • Medical, dental, and vision insurance
  • 401(k) with up to 4% company match
  • Annual performance bonus based on level, as well as individual, company, and location performance
  • Paid vacation days and holidays
  • Paid parental bonding leave
  • Tuition and/or professional certification reimbursement
  • Generous friends-and-family discounts at many of our hotels and resortsWhat will you do?
    • Create analytical frameworks, models, reporting structures, visualizations, analyses, and evidence-based tools and strategies to aid in empowering leadership's ability to make decisions in a disciplined, intentional, and effective manner
    • Lead full-lifecycle projects - from documentation of requirements through design, user testing and delivery - and define trackable and impactful KPI's and success criteria that are digestible, defensible, and actionable for a given project, and associated regular status updates thereafter
    • Build and maintain dashboards and other data visualizations that aid leadership in understanding high-level organization and project status
    • Build models that provide real-time pricing recommendations for key products (tickets, partnership assets, parking, etc.), and work with those departments to validate, implement, and track resultant proposed changes
    • Work closely with both the data warehouse provider (KORE) and the internal engineering team to ensure all data pipelines and ETLs are stable, information is aggregated appropriately, data quality standards are maintained, and reporting is accurate
    • Continuously analyze, and propose optimizations to, the organization's technology stack while implementing research-based industry best practices
    • Maintain 'first-pass' responsibility for associated business-related artifacts, such as: slide decks, one-sheeters, analytical frameworks and models, data visualizations and dashboards, project ROI calculations, team status reports, product roadmaps, etc.
    • Cultivate strong stakeholder relationships with TD Garden and Boston Bruins department leads that foster effective cross-functional collaboration and alignment
    • Support other ongoing business projects and priorities within and involving TD Garden, the Boston Bruins, and / or Delaware North on an ad-hoc basis as neededMore about you
      • Bachelor's degree or higher in Computer Science, Computer Engineering, Information Technology, Mathematics, Management Information Systems, or related analytical field (or equivalent experience)
      • 2 - 3+ years of sports, data analytics, finance, corporate strategy and/or, management consulting experience, with a preference for roles in those industries that were highly technical and data-focused
      • Demonstrated understanding of ETL processes and relational databases in both normalized and de-normalized models; a broader understanding of complex digital ecosystems and metrics available for collection a strong plus
      • Ability to write and interpret complex SQL queries in support of ETL processes or BI reporting; strong SQL server development knowledge preferred
      • Experience with data analytics-related tools (e.g. R, Stata, Python, Excel Power Query) and data visualization platforms (e.g. Tableau, Microsoft PowerBI)
      • Experience with an ESP; e.g. Salesforce Marketing Cloud (or Eloqua, HubSpot, etc.)
      • Experience with a CRM application; Salesforce preferred (alternate experience such as Microsoft Dynamics also acceptable)
      • Experience with Ticketmaster Archtics, KORE, and / or similar platforms, and industry concepts related to ticket sales, pricing analytics, and dynamic pricing strongly preferred
      • Experience with Microsoft Office required; advanced Excel and PowerPoint skills strongly preferred
      • Excellent written and verbal communication skills, with high attention to detail
      • Highly resourceful and disciplined, with strong emotional intelligence and self-motivation
      • Experience and comfort with client-facing presentations and interaction
      • Comfort with and disciplined to manage highly sensitive confidential information
      • Willingness to work periodic nights and weekends - based on home games and events schedule - to support time-sensitive business needs, as well as infrequent domestic travelShift detailsDay shift
        Who we areDelaware North purchased the historic Boston Garden in 1975 and later constructed its successor, TD Garden, and neighboring The Hub on Causeway, both of which we continue to own and operate. As New England's largest sports and entertainment arena, TD Garden is the home of the storied NHL's Boston Bruins and NBA's Boston Celtics franchises and hosts over 200 events annually with over 3.5 million visitors.Our business is all about people, and that includes you. At Delaware North, you're not just part of a team - you're part of a global legacy: a family-owned company with 100+ years of history behind it. Our operations span the world, offering you unique paths to growth and success.Who says you can't love where you work? With jobs in iconic sports arenas, stunning national parks, exciting casinos, and more, we pride ourselves on giving the world great times in great places. And whether you're interested in restaurants, hotels, sports, gaming, operations, or retail, part-time or full-time, we're invested in helping you achieve your career goals.Together, we're shaping the future of hospitality - come grow with us!Delaware North, along with its subsidiaries, is an equal opportunity employer, showcasing job opportunities and considering applicants for all positions without regard to race, color, religion, sex, gender identity, national origin, age, disability, protected veteran status, sexual orientation, or any other legally protected status.
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Keywords: Delaware North, Salem , Business Strategy Analyst, Boston Bruins and TD Garden, Professions , Boston, Massachusetts